CREATIVE CONTENT THAT EXTENDS BEYOND AESTHETIC AND LEADS WITH RESULTS
Developed the always on calendars from October 2020-February 2021. During this time period, the account grew from 65,000+ followers to 80,000+ followers with a high follower retention.
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/39908261-b79a-47d9-836b-63e861475b7d_rw_1200.jpg?h=fdb6acbd12a054debccc2a44fe4e21c2)
Timely content to showcase product line.
KPIS: 545 Likes, 26 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/af16390f-1044-4a37-9634-656c509111a6_rw_1200.jpg?h=2102707f98a57f65f4aee882d2e9c2d5)
Leveraged UGC to create branded memes.
KPIS: 571 Likes, 17 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/fe085386-2df3-463b-90a0-1db882a389ee_rw_1200.jpg?h=935262b5774c16d85cdf45b5bccd1567)
Leveraged UGC to create branded memes.
KPIS: 747 Likes, 33 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/07c92a4c-ce59-4893-9c57-26e0bffc089f_rw_1200.jpg?h=7c1c7acf2b9f1fd8aff977ee6950ee7a)
Leveraged UGC to create branded memes.
KPIS: 1,340 Likes, 48 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/5c4f3d3d-3b35-4ca4-a603-18d34972fe7c_rw_1200.jpg?h=35e1c370f519c69491f853fae61e74a1)
Leveraged community engagement with Boston Pizza to create engaging post on IG.
KPIS: 1,326 Likes, 113 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/ad964762-c39d-4e52-a33a-7c7bd6a68580_rw_1200.jpg?h=9b279acc6610335aa90a134ebc9e0fc1)
Leveraged UGC to create trending product intrinsic focused posts
KPIS: 238 Likes, 19 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/cad0373f-02d6-4140-a73c-3ef58be33a4d_rw_1200.jpg?h=3f5916ba6e7298576d3a281f1965226c)
Leveraged social trends to build engagement on the platforms
KPIS: 535 Likes, 211 Comments
Leveraged Reels to showcase product in a way that is relatable to our consumers. Scripted and storyboarded by myself.
KPIS: 735 Likes, 42 Comments, 26,100 views
Leveraged Reels to showcase product in a way that is relatable to our consumers. Scripted and storyboarded by myself.
KPIS: 269 Likes, 18 Comments, 10,900 views
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/7ce8710e-8e85-4306-b478-d2d0d0d471ef_rw_1200.jpg?h=b742e02c70f1b306987f326b7c0937af)
Utilized branding elements and social trends to create a product intrinsic post.
KPIS: 398 Likes, 28 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/03e984cc-9497-4ad3-88f3-22dc7c6bc71f_rw_1200.jpg?h=c3084ec024b4144b0302ded5c4f0cc96)
Leveraged UGC to create branded memes.
KPIS: 395 Likes, 37 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/325c1c4b-51ec-48aa-b8d4-0728cf766547_rw_1200.jpg?h=8b0bcec861b787a7c9a0a2f2a58ae03c)
Created a tentpole post leveraging social trends to build excitement and engagement
KPIS: 887 Likes, 43 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/94c9d39e-baba-4467-aeb5-1f76a0fb8e1d_rw_1200.jpg?h=4ebf4d235e4feef1450da6b36fe06c02)
Leveraged social trends to create a timely post for the Superbowl
KPIS: 960 Likes, 56 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/564ada08-4d18-430c-99af-fe46005cb5d0_rw_1200.jpg?h=f40ff743cbac1e3d64dc983de89f2a7b)
Leveraged social trends to create timely post
KPIS: 292 Likes, 21 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/e7596009-9c9e-4f7e-a04c-fadf634d34bc_rw_1200.jpg?h=af90a530920e2a579971b454447c774f)
Built a successful contest with the NHL partnership which garnered thousands of entrants and data capture. (That's my dog!)
KPIS: 498 Likes, 39 Comments
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/c3b95116-2ef6-4e65-80e7-7164aeb235db_rw_1200.jpg?h=46d77ecedee0698a3a3adfa9ac05a0f4)
![](https://cdn.myportfolio.com/6ee5728d1d4672c09ef03e29c33399bf/5c157b7f-0e95-4f44-b306-fd6895867248_rw_1200.jpg?h=c476ded6e4cffc8c542450e25f011bb3)
Leveraged the nostalgia insight through social listening to create an engagement teaser campaign for the launch of a new flavour
KPIS: 393 Likes, 186 Comments