Because cab apps need good design too...
This redesign is based on the main target audience for this app – late night party-goers. I chose to make the app bright for evening use and simple using a basic colour palette and minimal detail.
ICONOGRAPHY
Used minimal colours to avoid distraction from the simplicity of the main design.
LOGO REDESIGN
Created a more modern look in keeping with the new app design. Used contrast with “black top” and movement in the sheared, italic “& checker cabs”.
ICON REDESIGN
WIREFRAMES
Started with paper low-fidelity wireframes and then translated them onto Sketch. Finalized work in Illustrator. Prototyped in InVision.
Tools Used:
Sketch, Illustrator, InVision, Photoshop, InDesign
Thank you for viewing!